For Tradesmen Who Want to Stop Renting Leads and Start Owning the System That Creates Them
What If the Only Thing Between You and a Full Diary Isn't Skill, Money, or Luck?
HERE'S How One Tradesman Generated 538 Leads Last Month While Still on the Tools — And Why You Could Do the Same
To: All Tradesman
From: The Laptop Of Tom Flips (Renderer, Exterior Coating Company Owner, Content & Paid Ads Specialist, Trades Business Coach)
Dear Tradesman,
You're good at your trade.
You've spent years getting better at it.
Early mornings. Long days. Jobs that tested you.
You figured it out. You got good.
But here's the thing no one tells you when you're learning your trade:
Being good at the work doesn't mean people know you exist.
And somewhere along the way, you probably noticed that the guys getting all the work aren't always the best at what they do.
They're just... visible.
So you've done what everyone does.
You've paid for leads.
Maybe tried an agency.
Signed up to one of those platforms where you're competing with ten other blokes for the same job.
Posted a few before-and-afters hoping someone shares it.
And when none of it worked the way they said it would, you probably thought:
"I'm just not a marketing person."
But let me ask you something...
Has there ever been a job that came to you, a good one, without you paying for it?
Think about it.
A recommendation from a mate.
Someone who saw your van.
A neighbour who remembered that job you did three doors down.
That wasn't luck.
That was someone seeing your work, trusting you, and picking up the phone.
The only question is... can you make that happen on purpose?
Not once. Not randomly. But consistently. Predictably. Without relying on platforms that charge you £50 for a lead they've sent to four other people.
Because here's what no one's told you...
The guys booking out three months ahead aren't better than you.
They're not paying agencies ten grand a year.
They're not spending hours on content.
They're just filming their normal day. And posting it.
So what, specifically, is the difference between you and them?
It's not talent. You've got that.
It's not money. This costs nothing but time.
It's not technology. You've got a phone in your pocket right now that can do everything you need.
The difference is that someone showed them how simple it actually is.
Not scripts. Not editing. Not dancing on TikTok.
Just this:
→ Pull out your phone.
→ Film 15 seconds of your work.
→ Talk like you talk.
→ Post it.
That's it.
That's the whole "content strategy" that's generating 500+ leads a month for tradesmen just like you.
500+ Leads From
One Post... 🤯
This is a renderer. Zero ad spend. Just consistent posting. 538 people asked him for a quote. In one month.
…£24,000 This TRADESMAN Never Would Have Seen Otherwise...
This is a solar installer. One Month. Twenty-four thousand pounds. From a system he built himself.
It’s not uncommon to see this
once you’ve got the system set up.
Can you hold a phone?
Can you talk about what you're doing?
Can you press "post"?
Then what, specifically, is the part you can't do?
Here's what's actually happening when this works...
Someone in your area has a problem.
Their boiler's broken. Their garden's overgrown. Their bathroom's stuck in 1987.
They pick up their phone. They scroll.
And somewhere in that scroll, they see a video of someone just like you, doing exactly what they need done.
No hard sell. No fancy editing. Just a tradesman, on a job, talking about what they're doing.
And something clicks....
"This guy knows what he's doing. He's local. He seems decent."
They send a message. They book a quote. They become a customer.
That's not marketing. That's just being visible to the right people at the right time.
The platforms figured this out years ago.
That's why they charge you for access to people who are already looking.
But here's what they don't want you to know...
You can do this yourself. For free. Without them.
Just because someone built a business selling you leads... does that mean it's the only way leads can come to you?
Let me show you what's possible when you stop renting and start owning...
…WITH THIS SYSTEM, WE CREATED A ‘BUZZ’ IN OVER 20 TRADES INDUSTRIES AND PLACED THEIR BUSINESS IN FRONT OF 5 MILLION NEW EYES… ALL FOR FREE!
You deserve control over your leads and income, this is how you make that happen.
If they can do it with the same 24 hours you have, the same phone you have, the same trade skills you have... what makes you certain you can't?
Now, here's where I need to be straight with you.
This isn't for everyone.
If you're looking for someone to do it all for you — to handle your leads, run your ads, post your content — this isn't that.
**We do sell pre-qualified leads ready to quote that are trained on your business, and in your area. We are currently providing them for Solar only. If that's you, then call me at this number here and I can discuss our packages: +44 7852 337966
But if you're ready to start owning your lead system instead of renting then read on...
There are agencies that will happily take £1,000 a month from you and do it for you.
Some of them are good.
Most of them will leave you right back where you started when you stop paying.
This is for tradesmen who want to own the system themselves.
Who are tired of renting their pipeline from platforms that can raise prices whenever they want.
Who want to know that if every lead platform disappeared tomorrow, they'd still have customers coming to them.
Who understand that the best investment isn't paying someone else to build your business, it's learning how to build it yourself.
Here's the question only you can answer:
Do you want to keep paying for permission to work?
Or do you want to own the thing that brings customers to your door?
I've put everything into a free training.
No fluff. No filler. Just the system.
You'll see:
→ The Five-Pillar System that lets you generate leads from five different sources (so you're never dependent on one)
→ The exact content formula that turns 15-second phone videos into paying customers
→ How paid ads actually work when you're paying £5 per exclusive lead instead of £50 for a shared one
→ The organic strategy that builds your pipeline while you sleep — without spending a penny
→ Real numbers from real tradesmen who went from chasing work to turning it away
It's about 45 minutes. Watch it when you've got time to actually pay attention.
And at the end, if it makes sense and you want help implementing it, there's an option to book a call.
No pressure. No hard sell. Just a conversation about whether this is right for you.
One more thing.
Remember when I asked if there's ever been a job that came to you without paying for it?
That moment — when someone saw your work, trusted you, and called — that's not luck.
That's the whole system.
The only thing this training does is show you how to make that happen more often. On purpose. At scale.
You already know how to do the work.
This is just about making sure the right people see it.
You probably already know this…
But almost half of trades leads come from Facebook… (around 47% the last time I checked).
And most of the guys getting work from it aren’t even spending money on ads.
They’re just posting.
Meanwhile… you’re either not posting at all… or paying £80-£300 a month to beg for leads from people who go for the cheapest option.
You know their names. They throw you a lead, and it's first to call and pitch.
And if you are one of the first to pitch, you're still not guaranteed work because how many other businesses are calling that same lead?
Wouldn't you rather call people who are already interested in YOU and YOUR WORK?
Not just interested in another anybody who will get the job done?
As you can imagine this leaves most hard working men stuck thinking:
“Where are the bloody leads?”
“Why am I still chasing jobs while these other guys are booked out?”
So they try the game, they aim to compete with big accounts, and even then... they're still left wondering:
“Why’s mine never the post that blows up?”
Yet what most people miss is this:
One post…
Done right…
Can bring in 30, 40, even 100 leads.
Look…
There are two kinds of guys in this game.
Those still hoping referrals pick up.
And those building a system that books them solid even when they’re off the tools.
This is for the second kind.
Just one of our posts pulled in 145 leads, most from people who hadn’t even heard of us before that week:
While you’re reading this, someone else in your town is posting, getting seen, and scooping up the same jobs you want.
Facebook’s still handing out free reach to local businesses…
But most won’t touch it because they think posting is “just for likes.”
This training shows you how wrong that is.
I showed you above.
These are leads YOU own.
Not Facebook’s.
Not some agency’s.
Not one of the big ‘middle man’ companies who treat you like a replaceable employee.
…All Yours.
Your own customer list.
Your own following.
Your own buyers… who come back again and again and don’t flinch at your prices.
You’ve probably seen this happen already.
Some guy posts a job, worse than yours, and ends up booked until Christmas.
And you’re sat there wondering:
“How’s he doing that?”
It’s not luck.
It’s not better tools.
It’s not some deal with Checkatrade.
It’s just content.
Posted the right way, with a simple setup that turns comments into customers.
I got tired of spending money on agencies that gave me nothing back.
And I got tired of posting in local buy sell groups and trades groups to get my word of mouth referrals up.
It’s inconsistent, and relying on other people for business always feels like you’re 1 week away from it all crumbling down.
So I figured it out myself.
Built the system.
Tested it.
Ran it.
And now we get hundreds of leads every month from free posts and one small tool that takes 30 minutes to set up.
So I put everything into a short video to show you how it works.
Inside the free training:
🧰 The kind of content that actually brings in customers (not just comments from mates)
🧰 The one tool that turns replies into real jobs
🧰 How to stay booked up without paying for leads or chasing people
🧰 Real examples from businesses using this right now
Every week you wait… someone else builds their name while yours gets forgotten.
So if you want to start pulling in your own leads this week, not ‘someday’, this is the place to start.
Click “watch the free training” with the blue button above, and let’s begin.
